Recent Poll Suggests Interest in Comic Book Films is Trending Down
They have been a staple in the world of film for over a decade, and it clearly doesn’t seem to be slowing down any time soon, but with fatigue as the greatest worry of those in the business, a recent poll suggests interest in comic book film is trending down; should Marvel be worried?
When the highly-anticipated Black Panther: Wakanda Forever releases this November, it will have been the 30th film from the Marvel Cinematic Universe to release to a theatrical audience, and it will have marked well over a decade of those films being present in the market.
Source: Marvel Studios
Entire sagas have played out before our eyes, as these adaptations have become cultural mainstays; with the medium of comic book shaving a wealth of history spanning nearly a millennia, and a well for these highly successful blockbusters to be seemingly endless.
Yet, there is- and has been for some time- a very present fear that fatigue from the general public could spell doom for a market that has been thriving over the last five years; and with the Pandemic taking its toll on the film industry as an entity, there could be panic brewing for this genre.
Source: Marvel Studios
2022 has, thus far, been one of the more inconsistent periods for the Marvel Universe, with projects like Doctor Strange in the Multiverse of Madness and Thor: Love and Thunder severely underperforming, while Spider-Man: No Way Home and Ms. Marvel represent overwhelming critical success.
A new report, however, has shown that the fear may be justified, as a recent poll suggests interest in Comic Book films is trending down.
As reported by Yahoo Finance, the poll was orchestrated by Morning Consultant, a “consumer-insights company” that surveyed over 2,000 adults in the United States to uncover their unfiltered feelings on the genre.
Source: Marvel Studios/ Sony Pictures
The survey suggests that the percentage of Marvel fans who said they still enjoy superhero films has gone down 5% from November 2021 to this July; with a 2% increase of that same audience who said they’re getting tired of so many superhero films.
The number of that base who said they still enjoy super films has gone down another 5% in that span, With the only deviant of the downward trend coming from Gen Z adults- compared to Gen Xers, Boomers, and Millenials- with a 6% increase in those who said they enjoy the genre.
Source: Marvel Studios
There is clearly a sense of fatigue that has been forming for audiences, with only time knowing whether or not the trend downward will continue for the genre.
